Hileman Group Located In Downtown Cleveland

 Digital Marketing. 
Simplified.

Hileman Group partners with you to deliver measurable results in an increasingly complex world.

What We Do

Marketing

Marketing

From top-of-the-funnel tactics all the way through to conversion, a customized strategy effectively engages your customers to deliver results.

Creativity

Creativity

Concepts to implementation, we craft clean, beautiful messaging at every touch point while delivering a seamless experience.

Technology

Technology

Building integrated technology solutions, tailored to your specific business needs, sets you apart from your competitors.

Are You Ready for the Canadian Anti-Spam Legislation (CASL)?

Canada released their electronic messaging laws way back in 2014, giving businesses 3 years to become compliant. Starting July 1, 2017, the law comes into full effect enforcing private right of action, meaning private citizens now have the ability to take businesses and individuals to court for not complying to opt-in rules. Are you ready?


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Warming Up Cold Calls

The phone is a powerful tool, but, by the looks of many blog posts circulating the internet, it’s likely not being used as successfully as it could be in a sales/prospecting situation. While many organizations are successful running a sales team solely around prospecting through a cold calling strategy, there are ways to “warm up” these calls through digital marketing tactics. 


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5 Examples of Great Healthcare Content Marketing

You've probably heard by now that creating useful content should be at the heart of your marketing efforts. Consumers like to research - in fact, studies show that 81% of consumers like to research before buying. The same is true in the healthcare industry, with 86% of patients conducting a health-related search before booking a doctor’s appointment. The strategic approach of content marketing helps those patients access good content to help them make good decisions. The following is a compilation of five outstanding healthcare content marketing campaigns. 


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Marketing Conferences to Attend in 2017

If you have “continuing education” as a line item on your annual career development plan, attending conferences is a great way to immerse yourself learning, network with others and expand your resources. Because you have enough to do, we’ve taken it upon ourselves to compile another list of conferences you should be attending in 2017. Call your travel agent today – thank us tomorrow!


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Healthcare Marketing: Service Line Strategies & Beyond

As healthcare marketers, we understand the challenges – no, opportunities – before us. Doing more with less, fostering innovation while (let’s not forget) increasing ROI all contribute to new ways to market to consumers. As consumers take a more active role in their healthcare decisions, healthcare marketers must take note and adapt in order to remain relevant.

In the following e-book, we uncover opportunities where marketing can make meaningful contributions to a healthcare organization, including:

  • Specific marketing initiatives
  • Digital marketing best practices
  • A proven roadmap for success


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Return on Engagement: The True Success Metric in Healthcare

The world of healthcare marketing has been redefining itself over the last few years. Focusing more on a patient-centered approach, healthcare marketers are striving for patient loyalty, so improving the patient experience is essential for success. Enter return on engagement (ROE).


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Lets Work Together!

Let's Work Together 
We'd Love to Hear From You!